3 SEO methods that you should avoid to get your website ranked well

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The techniques of SEO keep changing and it is really important to stay updated with the change in dynamics. If you have been trying hard and you were not able to achieve the desired results then it is time you changed your strategy. There are times when people keep trying pretty hard but it is really difficult for them to rank well on search engines like Google, Yahoo, etc. We are listing down some of the techniques that you should start avoiding to get your website ranked on the search engines:

Link exchanges

It is high time that you start avoiding link exchanges and reciprocal linking. This technique was really helpful a decade ago, but in present scenario it is very easy for the search engines to understand that you’re using useless links to get yourself ranked. A link is only helpful if it is pointed to a related material that adds value to the website. You can’t just swap links with any other site that’s not related to your niche.

Article submissions

If you have been submitting articles on some popular submission sites like Ezine or other directories then you should stop right now. This is an old technique that has become non-existent. If you’re just trying to get some quick links back for your website then it will never help. You need to make a strategy to create effective blog posts and get your link out on the web through guest posts.

Ignoring design

If you have been ignoring the design and attractiveness of your blog then you need to change your habit. Today it is really important to have effective design that can help you in attracting visitors. It is not just about attracting traffic as you need to make sure that they stay on your website for more time and click on the correct areas.

 

Do social networks really help in the SEO of a website?

 

There has been a long lasting debate among webmasters and online marketers when it comes to Social networks and their effects on SEO. Social networking has overtaken all forms of media and most of the users present on the web rely on websites like Facebook, Twitter, etc. If you really want your website to rank well and get more traffic then you can’t afford to ignore social networking.

  • According to recent reports it is estimated that more than two million people register on social networks everyday. This is a staggering amount of visitors and business owners cannot afford to ignore this data. If you have been working on promoting your brand and connect with the buyers then it is important to divert the traffic from social media to your website.
  • You can also take it as a valuable link building process. Creating Facebook posts and twitter profiles helps in promoting links of your blogs. More and more people start sharing your posts and it helps you reach out to people from different parts of the world. You can easily put the links of your website in your posts and the viewers will automatically be re-directed to your website.
  • The competition has been really fierce in recent times and people are leaving no stone unturned. You need to realize that it is important to use all the avenues available on the internet so that you can have your website ranked well.
  • Internet marketing is a new field that has been in demand. The professionals have been coming up with interesting tricks that helps in promoting a brand and reaching out to new users. Online marketing has been a revolution in the field of SEO and you can really benefit from it if you utilize it effectively.

Understanding SEO and its importance

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Search engine optimization is one of the most important aspects in the world of internet. None of the websites can withstand the competition in today’s world without having a proper SEO service. Before getting into SEO it is important to have a basic idea of this industry and how it affects the websites. Some of the basic points that can help in understanding SEO are:

  • It comes with a very professional approach and makes sure that the website ranks well. The amount of planning that goes into Search engine optimization revolves around the niche of the website to help it compete with its competitors.
  • One should go for a result based approach and analyze the service of the professionals. It is important for the webmaster to ask for a report that shows the work done on the website. It is very crucial to create reports on the amount of visitors and the earning of the website.
  • Search engine optimization is not an easy job and one can only rely on experts. You should make sure that you have a report on the previous work done by the SEO professionals, so that you invest in the right service. If your website does not get proper results and the rankings do not improve then you should start searching for a better SEO professional.
  • Having patience is also a crucial part of SEO industry. The website does not start ranking well in a day or two. This process takes time and one has to wait at least one month to get concrete results. After a month you can ask the SEO professional a report that shows the amount of work done and the effect that it has had on the website.

The above mentioned points are some of the crucial aspects of SEO industry and they can be really useful when you’re competing with some of the top ranked websites.